Electric Cars Are The Buzz

Electric cars are the buzz
Institutional customers are pitched the alternative technology at an event at Burbank's airport.
Burbank Leader: 6.08.2012 by Maria Hsin

Movie studios, car rental companies, government agencies — all were wooed by proponents of electric cars, test drives and all, at Bob Hope Airport this week in an effort to increase the use of the zero- and low-emissions vehicles.

“An airport and a studio can serve as living laboratories of these technologies,” California Energy Commissioner Carla Peterman said after addressing the audience at a hangar at the airport, where several models were on display Thursday. “I would encourage airports and studios to not only adopt electric cars [and] alternative vehicles, but also alternative energy: solar panels, fuel cells.

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Michael Walbrecht, vice president of public affairs for Warner Bros., said the studio has installed five electric charging stations in two parking structures that are available to employees and visitors.

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The California Energy Commission manages a fund of $100 million annually for investments in alternative fuels, vehicles and infrastructure, and electric vehicles are a part of that, she said.

So far, the commission has invested $65.6 million in electric-vehicle-related projects, and of that, $21 million has been in the Burbank-Glendale-Pasadena area, Peterman added. READ MORE !

Business Watch: Warner Bros. Entertainment

'Valentine's Day' writes a love letter to the environment
LA Times: February 10, 2010 by Richard Verrier

The star-studded romantic comedy “Valentine’s Day” is expected to generate plenty of green at the box office this weekend.

But it’s green of a different kind that could set “Valentine’s Day” apart in Hollywood.

The Warner Bros. movie, directed by Garry Marshall and featuring a raft of stars including Julia Roberts, Patrick Dempsey, Anne Hathaway and Jessica Biel, took “green film making” to a new level, according to people involved in the project.

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Most notable, however, were the lengths to which producers went to reduce their carbon footprint through extensive use of solar-powered and biodiesel generators, reusable water bottles, hybrid vehicles, and composting of food waste, among other steps. Warner Bros. is even creating a video documenting the practices in the hopes that it will spur green standards for future productions. READ MORE !

see also: Reel Green Media

Business Watch - Warner Bros. Entertainment

Film studio applies green lens: WB works on projects it hopes will make it known as a company conscious of the environment.
Burbank Leader: April 28, 2009 by Christopher Cadelago

Warner Bros. Entertainment, angling to become a trailblazer among major studios when it comes to conserving resources and environmental stewardship, has completed two major projects it hopes will reduce its carbon footprint.

The projects include the first “green” sound stage built by a major studio and a set of hybrid solar panels designed to generate more than 500 kilowatts of energy. They are part of a 16-year environmental initiative program in which Warner Bros. closely examines its business practices with the aim of changing its corporate culture to reflect one of sustainability, said Shelley Billik, vice president of environmental initiatives.

“Our company’s philosophy is that everything that is sustainable is actually good for our business and good for our community,” Billik said. “Despite our size, I think, like all other companies, we have to be creative and leverage our own resources.”

The 21,600-square-foot sound stage, built to the U.S. Green Building Council’s Leadership in Energy and Environmental Design specifications, is operational and is pending LEED certification. READ MORE !