Thursday, April 30, 2009

Business Watch - Warner Bros. Entertainment

Film studio applies green lens: WB works on projects it hopes will make it known as a company conscious of the environment.
Burbank Leader: April 28, 2009 by Christopher Cadelago

Warner Bros. Entertainment, angling to become a trailblazer among major studios when it comes to conserving resources and environmental stewardship, has completed two major projects it hopes will reduce its carbon footprint.

The projects include the first “green” sound stage built by a major studio and a set of hybrid solar panels designed to generate more than 500 kilowatts of energy. They are part of a 16-year environmental initiative program in which Warner Bros. closely examines its business practices with the aim of changing its corporate culture to reflect one of sustainability, said Shelley Billik, vice president of environmental initiatives.

“Our company’s philosophy is that everything that is sustainable is actually good for our business and good for our community,” Billik said. “Despite our size, I think, like all other companies, we have to be creative and leverage our own resources.”

The 21,600-square-foot sound stage, built to the U.S. Green Building Council’s Leadership in Energy and Environmental Design specifications, is operational and is pending LEED certification. READ MORE !

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