Friday, April 9, 2010

Industry Watch: eBooks

How Green Is My iPad?
NYTimes: April 4, 2010 by Daniel Goleman and Gregory Norris


With e-readers like Apple’s new iPad and Amazon’s Kindle touting their vast libraries of digital titles, some bookworms are bound to wonder if tomes-on-paper will one day become quaint relics. But the question also arises, which is more environmentally friendly: an e-reader or an old-fashioned book?

To find the answer, we turned to life-cycle assessment, which evaluates the ecological impact of any product, at every stage of its existence, from the first tree cut down for paper to the day that hardcover decomposes in the dump. With this method, we can determine the greenest way to read.

(A note about e-readers: some technical details — for instance, how those special screens are manufactured — are not publicly available and these products vary in their exact composition. We’ve based our estimates on a composite derived from available information. It’s also important to keep in mind that we’re focusing on the e-reader aspect of these devices, not any other functions they may offer.)

Step One: Materials

One e-reader requires the extraction of 33 pounds of minerals. That includes trace amounts of exotic metals like columbite-tantalite, often mined in war-torn regions of Africa. But it’s mostly sand and gravel to build landfills; they hold all the waste from manufacturing wafer boards for the integrated circuits. An e-reader also requires 79 gallons of water to produce its batteries and printed wiring boards, and in refining metals like the gold used in trace quantities in the circuits.

A book made with recycled paper consumes about two-thirds of a pound of minerals. (Here again, the greatest mineral use is actually gravel, mainly for the roads used to transport materials throughout the supply chain.) And it requires just 2 gallons of water to make the pulp slurry that is then pressed and heat-dried to make paper.

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Step Two: Manufacture
Step Three: Transportation
Step Four: Reading
Step Five: Disposal

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So, how many volumes do you need to read on your e-reader to break even?

With respect to fossil fuels, water use and mineral consumption, the impact of one e-reader payback equals roughly 40 to 50 books. When it comes to global warming, though, it’s 100 books; with human health consequences, it’s somewhere in between.

All in all, the most ecologically virtuous way to read a book starts by walking to your local library. READ MORE !

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